About Us

Bluebonnet Motors, Inc. has been in business since 1984 serving New Braunfels and South Texas with award winning service. Bluebonnet is the only Ford Lincoln Mercury dealer in the United States to win the Triple Crown Award...And Bluebonnet has done that 3 times. Other awards include 11 time winner of the prestigious Ford Lincoln Mercury President’s Award and 11 time winner of Ford Lincoln Mercury's Top 100 Volume dealer in the United States.

Mission Statement

Bluebonnet Motors will provide the highest level of sales and service to every customer through trained, professional employees working in a positive dealership environment.

Locally, Bluebonnet Motors is committed to the community through service and donations to churches, Chamber of Commerce, McKenna Hospital Foundation, NBISD, FFA, Rotary, Downtown Association and more.

Bluebonnet also serves on advisory boards for Ford Lincoln Mercury's Southwest Region Product Advisory Committee and the National Marketing Advisory Board for Ford Lincoln Mercury Motor Company.

Bluebonnet is committed to your complete customer satisfaction.

While you are here, please review our extensive inventory of Ford Lincoln Mercury cars, trucks, and SUV's, including the Ford  Mustang, Ford Escape, Ford Focus, Lincoln Navigator, Mercury Milan and Mercury Mountaineer. We work hard to get you into the vehicle you have always wanted. That new Ford Lincoln Mercury is waiting for you, and we work with a vast array of lending sources to make sure you will get the most complete and comprehensive financial package available.

Manufacturer recommended parts are an important part of maintaining your vehicle's optimum performance providing peace of mind protection. At Bluebonnet Ford Lincoln Mercury, we offer the same high quality parts your vehicle was built with, and we keep a large inventory of OEM certified parts in stock at our facility.

Bluebonnet Ford Lincoln Mercury Service Department strives for 100% customer satisfaction. From general maintenance such as oil changes to major repairs, let Bluebonnet Ford Lincoln Mercury service your vehicle. Our dealership is one of the premier dealerships in the country. Our commitment to customer service is second to none. We offer one of the most comprehensive Parts and Service Departments in the automotive industry.

At Bluebonnet Ford Lincoln Mercury, we strive to make buying or leasing a new vehicle a pleasant and rewarding experience.

Our primary goal is to satisfy our customers. Our online dealership was created to enhance the buying experience for each and every one of our internet customers. If you have any questions, please feel free to contact us.